Key points:
PH Insulation unveils new design and architecture of the corporate website
The full complete revamping of the PH Insulation’s digital offerings will help its customers and partners to save time and efforts, streamline and modernize the user experience
All the pages of the website will soon have a new look
PH Insulation (ProfHolod in Russia) is pleased to announce the major relaunch of its corporate website. The new website reflects the PH Insulation’s commitment to provide better assistant to refrigeration and construction companies. With the new design PH Insulation partners will be able to find information they need faster and efficiently. The adaptive design makes the website mobile-friendly, and the simplified interface will simplify the selection and ordering of insulated products.
The updated homepage allows customers to have answers to their most popular questions and showcases the scale of the PH Insulation. PH Insulation has been established 16 years ago, and nowadays PH Insulation’s sandwich panels and refrigeration doors are used in 21 countries across the globe. The homepage also features the most popular video tutorials and customers’ reviews.
The new design makes it easier to search for needed products by industry, and the order forms’ layout has become much more clearer and concise. Ultimately all webpages of the profholod.com website will be updated one by one: from product selection to Downloads and News. Soon, PH Insulation customers will be able to use their personal account.
“The market is changing. And we have strived to make the website satisfy all out partners’ requirements and desires that they have right now. We believe that a completely redesigned website will help you, our clients and partners, to save time and effort in searching for everything you need, and find it quickly and efficiently.
Updating digital tools is part of our full-fledged digital strategy. Accelerating of digital technology development has forced us to move faster. Using the best world experience not only in manufacturing of PIR insulated products, but also in digital, we will work hard to make our digital presence congruent to our leadership in the Russian market,” says Sergey Tokmakov, CEO of PH Insulation.
“Innovation, productivity, professionalism and responsiveness are at the core of our values. Based on these principles we have worked on relaunching our new website for several years. The initial intent to refresh how the website looks has evolved into the need for complete revamping of the PH Insulation’s digital offerings”, says PH Insulation Marketing Director Ilya Kaukin. “As a result, we have designed a new user-centric experience with one of the top world UI/UX agencies, crafting a specific user journey.
With our clients’ expectations as a priority, we have built the new architecture to help our partners save time and effort finding the information they need.
We will fine-tune the new design with the feedback from our clients showing maximum flexibility and transparency, just as we do when manufacturing our insulated products”.
The homepage with the updated design is already available on the desktop PCs and mobile devices.
